![]() Who is on the leadership team and what sorts of backgrounds do they bring to the table? We’re excited to be laser-focused on the Michigan market and expanding our footprint in our home state. We’ve opened 15 retail stores and aim to have 40 by the end of this year. Our goal, since day one, is to have the Lume name synonymous with Michigan cannabis.įast forward to 2021, and we have built out a personnel team that brings CPG experience from New Balance and design training from Parsons School of Design. We’re aiming to present cannabis in a new light, out of the shadows of the past and accessible to all. Lume’s model is based on convenience and quality - constantly growing the number of retail locations to ensure accessibility, building out the store design of each location to ensure an enjoyable shopping experience and providing locally grown, high quality cannabis products that appeal to everyone. Our founder and CEO, Dave Morrow, previously founded Warrior Sports and wanted to create a similar experience-minded approach to cannabis. Lume Cannabis Company was only founded in 2019, believe it or not! We currently have 15 retail stores in operation, including locations in Owosso, Lowell and Jackson.īriefly walk us through the story of how (and why) your company got started. How long has your company been in business? And stay tuned for our 420 print edition, which publishes on April 14. ![]() Check back for a new post every day this week. Marie and Walled Lake.This Q&A is part of a daily series highlighting the many medical and recreational marijuana dispensaries across Greater Lansing. Lume operates stores in Adrian, Bay City, Big Rapids, Cadillac, Cheboygan, Cedar Springs, Christmas, Coldwater, Escanaba, Evart, Honor, Houghton, Iron Mountain, Jackson, Kalamazoo, Kalkaska, Lowell, Mackinaw City, Manistique, Negaunee, Owosso, Petoskey, Petersburg, Saginaw, Sault Ste. Lume-branded products are produced without harmful chemicals and go through the most rigorous testing in the industry to ensure they meet the highest standards for quality and safety, according to the company. All Lume flower is grown in a new facility in Evart, Michigan by a team of trained and experienced growers. “All of our growth at Lume has been organic and hasn’t come through buyouts or acquisitions of other companies, which speaks to the strength and pace of our growth,” Hellyar said in the release.Īs far as products go, Lume offers more than 20 stains of cannabis flower, lines of effects-based Lume Cartridges and Lume Gummies, a line of Lume-branded CBD infused tinctures, balms and more. With the surge in adult-use store openings, Lume is expected to hire an additional 200 employees by the end of 2021, bringing its total number of employees to 1,200. ![]() Lume offers its employees a competitive benefits package that includes a 401k with a company match up to the first 6%, full health insurance coverage as well as life insurance, pet insurance, accident insurance, short- and long-term disability, an employee assistance program, paid vacation time and paid time off for community volunteer activities, according to the release. The future is bright for this company, and I am humbled to be part of it.” “I am thrilled to help write Lume’s story and cement its legacy in Michigan. “Lume’s focus on people, whether they are customers or employees, is paramount and they strive to create the best experience possible for consumers and are committed to training and developing their employees,” Isenberger said in the release. The Marine Corps veteran is providing leadership training for employees at stores throughout the state and is slated to be manager of Lume’s Berkley adult-use store. the last year-and-a-half has been incredibly validating, and I look forward to the challenges and successes that come in the years ahead."Īdditionally, Kurt Isenberger joined Lume earlier in the year after spending eight years in a retail leadership role for Apple. “At Lume, we take great pride in working as a team and building each other up. “I can’t thank the team at Lume enough for seeing my potential and pushing me to work harder and uncover my true potential,” Beuth said in the release. In early 2021, she was promoted to area manager and now serves as district manager, overseeing all Lume’s adult-use stores north of Saginaw. In July of that year, she was promoted to store manager. Lume prides itself on promoting from within and posts every job opening at each of its stores and at its cultivation facility, according to the release.įor instance, Megan Beuth was first hired in February of 2020 to be assistant manager of Lume’s Petoskey adult-use store.
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